Welcome To The New CGM Studio
Our Story
Founded and led by Denise Orfield, CGM Studio is a collaborative group of creatives working together to provide boutique travel and tourism businesses with inspiring and effective marketing strategies that build loyalty and visibility. We are thrilled to show you how the humble beginnings of a talented professional turned a small business marketing company into a collective studio of some of the best and brightest.
While CGM Studio offers a wide array of services for clients across the country today, the business didn’t start that way. At its inception, the company was called City Girl Marketing, founded by “city girl” Denise Orfield. With experience in luxury Hospitality in New York and California with prestigious brands like St. Regis, Mandarin Oriental The Mark, Ritz-Carlton, Morgans Hotel Group, Marriott, and more, she used her expert knowledge of hospitality strategies to start her own marketing agency company, all on her own.
Denise worked tirelessly to serve a small number of clients near the surrounding area of Greater Palm Springs—clients like Grand Central Palm Springs and Cups Cafe—as well as small contracted projects here and there. As Denise continued to provide sustained and effective marketing strategies, the business transformed into the premiere boutique marketing agency it is today.
The CGM Studio team now includes collaborators focused on content creation, digital marketing, social media marketing management, and much more. Now CGM Studio’s niche is firmly focused on Hospitality, Hotel & Tourism, Restaurants, and the like. Thus, the company was rebranded to CG Marketing Studio, aka CGM Studio, a creative agency offering strategic marketing through imaginative and inspiring storytelling.
“The CGM Studio culture is about creativity, transparency, and inclusion.”
As the business has expanded, CGM Studio’s offerings have grown to Marketing Strategy, Digital Marketing, Social Media Management, Special Events, and Hotel Marketing Task Force. Along with the services provided, the business has expanded to serve clients in New York, Minnesota, Washington, California, and beyond.
The vision of CGM Studio looks bright, with plans to open offices in New York and California within the next two years. CGM Studio will continue to help small businesses grow within the travel and hospitality space.
Interested in joining our team? Contact us!
The Culture
The CGM Studio culture is about creativity, transparency, and inclusion. The company values honesty, ownership over tasks, and partnership within the collective. In every aspect of the studio, the team members are encouraged to be their most curious and creative selves, working together to provide clients with original marketing strategies that are custom fit to the needs and goals of each brand.
“My goal was to create an environment where creatives have the freedom to do what they do best.”
